The Null Hypothesis

Hi there šŸ‘‹šŸ¼

My name is Ramakant and I am a marketing enthusiast with a natural curiosity towards consumer, data and technology. Welcome to my personal blog of random musings on marketing & other stuff.

You will find more about me on this page.

Get In Touch āœļø

Feel free to mail me at d.s.ramakant@gmail.com or check out my Linkedin profile. If youā€™d like to leave comments, please click the vertical bar on the right šŸ‘‰šŸ¼

Blog Posts

Consumers Purchase Emotionally and Defend Rationally

Digital Marketing strategies
corporate
growth
marketing
Simple evergreen advice for conversion rate optimisation
Nov 4, 2024
Ramakant

Interview tips for Growth marketeers

Workplace chatter
corporate
growth
team
Recruitment advice to team leaders from personal experience
Oct 29, 2024
Ramakant

Monday Motivation

Boring work is boring
personal
monday-motivation
Why does monotonous work weigh us down?
Sep 30, 2024
Ramakant

Monday Motivation

Answer Their Call
personal
monday-motivation
A time to pause to relook at our work-life balance
Sep 23, 2024
Ramakant

Monday Motivation

Beginnerā€™s Luck
personal
monday-motivation
Why do we get things right the first time?
Sep 16, 2024
Ramakant

Restart

ā€¦
personal
mic check
Aug 22, 2024
Ramakant

 

Day 15 of #50daysofKaggle

Audience Segmentation
R
kaggle
using PCA with KMeans
May 22, 2023
Ramakant

Day 14 of #50daysofKaggle

Roadmap to Tidymodels - Part 2
R
kaggle
Screening multiple models using workflows
Mar 20, 2023
Ramakant

Day 13 of #50daysofKaggle

Taking a breath
personal
kaggle
Status Update
Mar 4, 2023
Ramakant

ISLR Lab - Decision Trees

Back to basics
R
ISLR
Revisiting concepts of Bagging, RF, Boosting & BART
Mar 2, 2023
Ramakant

Day 12 of #50daysofkaggle

Ensemble models
kaggle
R
Evaluating multiple models in Tidymodels
Mar 1, 2023
Ramakant

Day 11 of #50daysofkaggle

Roadmap to tidymodels
kaggle
R
Titanic dataset in R
Feb 20, 2023
Ramakant

Day 11 of #50daysofkaggle

Roadmap to tidymodels
kaggle
R
Implementing DT using R
Feb 20, 2023
Ramakant

Migrating to Quarto

personal
Quarto
Housekeeping changes
Feb 17, 2023
Ramakant

 

Holiday break for #50daysofkaggle

kaggle
Its festive season and Iā€™ve been really tied up with a bunch of things
Oct 27, 2022
Ramakant

 

To Do (Private post)

draft
Oct 27, 2022
Ramakant

Day 10 of #50daysofkaggle

Support Vector Machines
kaggle
python
Classification through SVM
Oct 16, 2022
Ramakant

Day 8 of #50daysofkaggle

Decision Tree
kaggle
python
Progress till date:
Oct 14, 2022
Ramakant

Day 6 of #50daysofkaggle

Classification using KNN
kaggle
python
K-Nearest Neighbours
Oct 12, 2022
Ramakant

Day 4 of #50daysofkaggle

kaggle
python
Previously I managed to download the titanic zip file using the kaggle api and extract two datasets train and test .
Oct 10, 2022
Ramakant

day 1 of #50daysofkaggle

kaggle
python
Introducing my own personal sprint training ā€œ50 Days of Kaggleā€
Oct 7, 2022
Ramakant

 

Keeping it together

personal
Aug 18, 2022

TidyTuesday NYT Bestsellers list

tidytuesday
R
ā€œLearn by practice!ā€ is a maxim that every coder/analyst agrees upon. One of the admirable initiatives by the R/ RStudio community is Tidy Tuesday - every week a new datasetā€¦
Jun 1, 2022

What a wonderful ā€˜wordleā€™!

Best opening words for Wordle (as per me!)
R
Who ever thought that a bunch of black and green boxes would bring out the logophile in us all? With friends and family groups sharing their progress, I find this to be anā€¦
Apr 5, 2022
Ramakant

Hello World2

A lot of this is courtesy of Apres Hillā€™s blog
Jan 14, 2022
Ramakant
No matching items